Role: Senior Product Designer built BMW's app design system from scratch as the sole designer, then led it through the scaling phase. Contributed to the redesign of key user journeys alongside the rest of the core design team.

Focus: Product design · Design systems · iOS and Android · Cross-platform tokens · Governance and contribution at scale

Team: Design Lead, two Senior Product Designers (including me), one Lead UI Designer · embedded across 14+ product squads, with the system later scaling to a two-designer system team